News

X replaces creator revenue sharing with Original Content Rewards

X is ending its Revenue Sharing program and moving to Original Content Rewards. Existing participants can earn through September 7, with applications opening September 8.
Aug 9, 20262 min read
X replaces creator revenue sharing with Original Content Rewards

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Key takeaways

  • X is winding down its existing Revenue Sharing program.
  • The replacement is called Original Content Rewards.
  • Existing participants can keep earning through September 7.
  • Access to apply for the new program begins September 8.
  • The source gives a policy signal, not a guaranteed local monetization opportunity.

What changed

TechCrunch reported on August 8, 2026 that X is replacing its current Revenue Sharing program with Original Content Rewards. The report says the old program is being wound down. It also says the new program will open for applications on September 8.

The transition is time-bound. Existing participants can keep earning through September 7. After that, X says access to apply for the new program begins.

What the report says

The source gives a simple policy update. It does not describe the full rules of Original Content Rewards. It also does not explain how payouts will work.

That means readers should treat this as a program change, not a complete product announcement. The report confirms the name of the new program and the timing of the switch. It does not provide more operational detail.

Why this matters for creators

For creators, this kind of change can affect planning. A platform can change how it rewards content without changing the content itself. That makes program terms important.

The report does not say who will qualify. It does not say whether current participants will move automatically. It only says existing participants can keep earning through September 7.

Operational considerations

When a platform changes monetization programs, creators usually need to review the new rules carefully. That is an assumption based on the policy change described in the source. The report itself does not list any specific compliance steps.

A practical response is to track the dates. Existing participants have a clear end date for the old program. New applicants have a clear start date for the new one.

Morocco relevance

The source reports no Morocco-specific facts. For readers in Morocco, the global lesson is to watch platform policy changes closely before assuming revenue continuity.

What is not known from the source

The report does not explain the reward formula. It does not name eligibility criteria. It does not mention regional availability, approval standards, or payout timing.

It also does not compare the new program with the old one. So any judgment about whether Original Content Rewards is better would be speculation. The only confirmed facts are the program name, the transition, and the dates.

Bottom line

X is changing its creator monetization setup. Revenue Sharing is being replaced by Original Content Rewards. Existing participants have until September 7, and applications for the new program begin September 8.

For readers, the main takeaway is simple. Treat platform monetization as a moving target. Confirm the current rules before relying on them.

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